8 things I saw at SXSW that could transform healthcare

South by Southwest can be a cacophony of sights, demos, and buzzwords. Not to mention music, booze and mayhem. In between all that there are insights. In digital health, I managed to find inspiration in many places. Here's a few of them that I think imply trends with the potential for transformative impact on the … Continue reading 8 things I saw at SXSW that could transform healthcare

Startup notes: Make sure your talent story is a real asset

I've been meeting a number of early stage ventures lately, and this topic sometimes gets missed. That's a mistake that can be fixed pretty quickly. For seed level companies in a growing market space, investors are betting primarily on talent and market expertise. Yet often this story isn't as tight as it needs to be … Continue reading Startup notes: Make sure your talent story is a real asset

Startup notes: When does your spark need gasoline?

Building companies over the long term is challenging but incredibly rewarding. There is truth to the statement I've heard many times "once you're an entrepreneur it's hard to do anything else."  Early stage is driven by pure passion and wearing many hats and moving toward early goals at the pace of light.   As you start to … Continue reading Startup notes: When does your spark need gasoline?

Can Netflix turn itself around?

I'm a huge fan of NetFlix. Really. It completely changed the game for the home rental business, and for the next generation it's a killer app. In fact, my 3 year old recognizes the logo from across the room as her "go to" source for kids content. But unless something big changes at that firm … Continue reading Can Netflix turn itself around?

Can Brands be “First Responders”?

As a digital marketer and someone interested in social causes, I have seen a missed opportunity that will do good here in NY now, and set a precedent for how responsible brands can mobilize to respond in times of need to help communities while creating incredible brand loyalty. For context, I spent 3 days last … Continue reading Can Brands be “First Responders”?

LG “prank” that gets the message across…

LG so real it's scary by Superheroes digital creative agency.  Very cool work!  Why? It entertains and surprises, makes you laugh and delivers the message.  That's why people want to share it!  The idea and great execution wins here.  Glad to see LG taking a chance here, since it did not look "cheap" so hopefully … Continue reading LG “prank” that gets the message across…